EmpowerYou Academy Presents

Chicago, Illinois · Hilton DoubleTree, Downers Grove

EmpowerYou

Chicago 2026

GA: Sept 24–25 VIP: Sept 24–25–26

The women I work with don't wait for perfect. They decide. Then they move.

100 seats only · Early Bird pricing available now · Chicago, Illinois

As seen in Forbes Yahoo Finance Times Square CBS Fox ABC

September 24–26 · Chicago, Illinois

This is not a conference.
This is a movement.

For two days (three if you choose VIP), 100 women will gather in Chicago with one shared intention. To stop watching and start building. To stop waiting for the right moment and create it. To become the version of themselves their businesses actually require.

EmpowerYou is not about motivation. It is about installation. You leave with a strategy, a system, a standard, and a room full of women who will never let you go back to who you were before.

$3M+
Generated organically by Elsa since 2021, no paid ads
1,000+
Women mentored across programs, events & live rooms
100
Seats available. This room will not grow.
3
2 to 3 Days that will permanently change your business

Your Mentor

Elsa Morgan

I was born into poverty. Two dining chairs were my bed for the first 18 months of my life. In 2009 I filed for bankruptcy. I rebuilt from nothing. No safety net, no leg up, no shortcuts. Just grit, faith, and a vision nobody else could see yet.

Since mid-2021 I have generated over $3M from one platform. No paid ads. No agency. No funnels. Just a system, a standard, and an unshakeable belief that the right woman with the right strategy can build anything.

I am not here to motivate you. I am here to lead you.

$3M+ Generated OrganicallyFrom one platform since 2021, no paid advertising
20+ Years Corporate SalesSecuring over $100M in contracted sales
1,000+ Women MentoredAcross programs, events, books and live rooms globally
Featured in Forbes & Yahoo FinanceSpecifically for client program results
4x Bestselling Author and 7x Bestselling Publisher
Global SpeakerStages across the US, UK and beyond
Founder, The Queenie Effect PTY LTD & EmpowerYou AcademyA $10M ecosystem in the making

"I didn't start with privilege. I started with a decision. That decision is the only thing that separates where I was from where I am now. And it is the only thing that separates where you are from where you are going."

I am the founder of The Queenie Effect PTY LTD and EmpowerYou Academy, an ecosystem built to impact one million women through wealth, leadership and legacy.

My methodology, the Category of One Blueprint and the Seven Figure Content Machine, is proprietary IP built from real results across five years and over a thousand women. You cannot get this anywhere else. Because nobody else built it.

Chicago is not my first event. Ask the women who were in the room last year what happened to their businesses in the six months that followed. The room changes everything. It always does.


Reserve My Seat

What Happens When Women Enter This Room

Real women.
Real numbers.

These are not curated success stories. These are women who made a decision exactly like the one you are considering right now.

$30K to $300K months
Lynne
From $30K months to $300K months in revenue, on repeat. A business permanently transformed from the inside out.
First $85K month in 4 months
Toni
From under $10K months to her first $85K month within four months of joining The Inner Circle.
$17M in total sales
Kate Higdon
Built her business to lead a seven-figure organisation generating over $17 million in sales.
One room to investment properties
Christine
Once sharing one room with her entire family. Now owns investment properties. Generational legacy built.
$0 to $10K month in 2 months
Carolyn
From less than $5K per year to her first $10K month in two months. Consistent five-figure months since.
$250K biggest year
Tiffany
Updated her coaching business two years ago. Last year she achieved $250K, her biggest year yet. She is just getting started.
1,000+ leads in one week
Amanda
From no organic leads to over 1,000 new leads in a single week after implementing the Seven Figure Content Machine.
First $20K month in 6 months
Ellen
Set a goal of $20K months when she started. Hit it within six months. Still building.
More than doubled her business in under 4 months
Lakesha
When Lakesha joined The Inner Circle her business was already at $100K. Niche, industrial, male-dominated. One piece of homework changed everything. She asked her existing client if there were other divisions she could tap into. That client introduced her to other managers on the spot. She doubled her business as a direct result of that one conversation and is now on track for her first million-dollar year.
7-figure contract. First client.
Kellie
Kellie launched her consultancy business targeting a highly regulated niche. She had the expertise, the market was already coming to her. We game-planned her offer, her positioning, and her first proposal. After some negotiation, a 7-figure contract was secured. Her very first client. Since then she has secured another 6-figure contract and is moving into her dream 5-bedroom home in Florida. This is what the right mentorship does. It does not give you someone else's blueprint. It draws out the genius that was already inside you.

"I've seen what happens when women get in the right room at the right time. The room changes everything. It always does."

, Elsa Morgan

Why This Event Exists

The 10 biggest problems
women in business face right now.

Every session across the three days of EmpowerYou Chicago was built around what the research, and five years of mentoring over a thousand women, tells us women over 40 building six and seven figure businesses need most urgently right now.

Every single one of these is addressed in this room.

01
Day 1 & 2
Pricing Confidence, Charging What You Are Actually Worth
Most women undercharge not because they do not know the market rate, but because of deeply ingrained conditioning around money and worth. We break this permanently.
02
Day 2
Sales Without Feeling Pushy or Salesy
The block is not strategy. It is identity. You will leave Day 2 with a complete sales system and the conviction to use it without apology, without chasing, without shrinking.
03
Day 1
Standing Out in a Saturated, AI-Flooded Market
The internet is drowning in AI-generated noise. The woman who is a Category of One does not compete. She occupies a space no one can replicate. That is what Day 1 builds.
04
Day 2
Consistent Lead Generation Without One-Platform Risk
Your Seven Figure Content Machine taught live. A system that generates daily leads organically regardless of platform, algorithm, or trend.
05
Day 1 + VIP
Identity and Mindset, The Capacity to Hold Growth
The revenue ceiling most women hit is not a marketing problem. It is an identity problem. The woman who cannot hold $100K months psychologically will sabotage herself even with the right strategy.
06
Day 2
Using AI Without Losing Your Voice or Edge
AI used strategically amplifies your authentic voice. AI used without a system replaces it. You will learn the difference, and exactly how to use it to your advantage.
07
Day 2 + VIP
Building a Business That Does Not Require More Hours
Seven figures is a leverage problem, not a hustle problem. You will leave with a business model designed to generate more revenue from the same or fewer hours.
08
Day 1 + VIP
Burnout Recovery and Sustainable Growth
You do not sacrifice your life to build your business. You design them to coexist. The integration framework for women who are done choosing between the two.
09
Day 2
Building Authority and Becoming Known in Your Industry
You have decades of expertise and possibly zero public profile to match it. We fix that, through content, through positioning, and through published authority.
10
All 3 Days
Community, Stop Building This Alone
25% of women in business report isolation as a significant challenge. The deepest need is not another strategy. It is a room of women who understand exactly what you are building, and refuse to let you go back.

The Experience

Three days.
One permanent shift.

Every session is designed to install, not inspire. You leave with a strategy, a system, and a standard you can execute the next morning. Two world-class external speakers will join us across the two main days, each bringing a dimension that amplifies your business in ways most events never go near.

Day One · September 24th
Who You Are Becoming
Identity, vision, positioning, and the internal architecture required to hold a six or seven figure business.
9:00 AM
Welcome & Opening Connection
You arrive as yourself. You leave as the next version.
9:30 AM
The Identity of the Woman Who Builds Empires
Category of One Blueprint introduced live. Identity first, strategy second.
11:15 AM
Category of One, Become the Only Choice
Your positioning framework taught live. Live hot seat diagnostic on stage.
1:45 PM
External Speaker, Business Amplification Session 1
A world-class speaker on a topic that deepens your identity and strategic edge.
2:30 PM
Confidence as Calibration: Power That Cannot Be Shaken
Mindset, emotional mastery, and the nervous system capacity to hold growth.
4:00 PM
Your Vision, Your Numbers, Your Non-Negotiables
Identity translated into a 12-month income goal and three non-negotiable commitments.
4:45 PM
Day 1 Commitment Circle
Every woman states her commitment aloud. The room holds her to it.
Day Two · September 25th
How You Build It
The system, the strategy, the sales process, and the roadmap. Every session executable from the next morning.
9:00 AM
Day 2 Opening & Connection Exercise
Anchor the shifts from Day 1. Set the strategic intention for today.
9:15 AM
Client Speaker: Launch Your Podcast to Generate Leads
A live case study from inside Elsa's world, real results, real strategy, real numbers.
10:00 AM
The Seven Figure Content Machine
Elsa's proprietary 7-pillar marketing framework taught live. You map your next 7 days of content in the room.
11:30 AM
EmpowerHer Bestselling Authors Celebration
Elsa interviews the authors of her collaboration book, women who turned their story into published authority.
1:00 PM
External Speaker, Business Amplification Session 2
A world-class speaker on a topic that amplifies your authority and visibility.
1:45 PM
Sales, Conversion & Closing Without Apology
Your complete sales system: messenger sales, qualification, objection handling, closing with total confidence.
3:30 PM
Your Seven Figure Roadmap
Revenue mapping, offer architecture, your written 90-day plan. Leave with numbers on paper.
4:15 PM
The Invitation, What Happens Next
Your clear next step inside Elsa's world. The Inner Circle. The Boardroom. Both presented without apology.
VIP Day · September 26th · Maximum 30 Women
The Woman Who Builds Empires

This is not a continuation of the main event. This is a different room entirely. Intimate. Deep. Direct. A full day with Elsa, no stage, no audience, no performance. Just you, 29 other women at your level, and the conversations that change everything.

Eight Advanced Themes · One Extraordinary Day

9:30 AM
The CEO Identity
The shift from operator to owner. The standards, decisions, and daily behaviours of the seven-figure CEO.
11:15 AM
Wealth Architecture
Not income. Wealth. Wealth mapping, legacy allocation, and directing money with the precision of a CEO who thinks in decades.
1:30 PM
The Seven Figure Business Model & Building Beyond You
Offer architecture, recurring revenue, delegation, and building a business that generates income when you are not in the room.
2:45 PM
Premium Positioning & High Ticket Sales
Selling at $15K, $20K, $50K and above. The psychology, the identity, and the conversation that closes without apology.
3:30 PM
The Inner Game, Leadership & Legacy
The psychological ceiling. Nervous system capacity. Decision making under pressure. The leader you are becoming and the legacy you are building.
4:15 PM
Hot Seat Intensive
Direct time with Elsa. She diagnoses your single biggest lever in real time. The group learns from every woman in the chair.

Plus: Private VIP dinner with Elsa · Premium reserved seating across all 3 days · Catered buffet lunch all 3 days · VIP swag package · The Empire Declaration closing ceremony

Know Before You Book

This room is not for everyone.

I do not take everyone. I never have. The women who get the most from EmpowerYou come in already knowing they are meant for more, they just need the room, the system, and the mentor to make it inevitable.

This is for you if ,
You are a woman over 40 who knows she is capable of significantly more than she is currently achieving
You are already in motion, you have a business, you have clients, you are generating income, but you have hit a ceiling you cannot break through alone
You are done figuring it out alone and ready to invest in the right room with the right mentor
You want to build to six or seven figures and you are serious, not dabbling, not dreaming, but ready to do the work
You are tired of motivation without strategy and you want both, the mindset and the system, the vision and the execution plan
You want to be in a room of women who elevate your standards just by being present
You are ready to make the decision that changes everything, not next quarter, not when the timing is right, but now
This is not for you if ,
×You are looking for a passive experience, EmpowerYou requires your full presence and full commitment across every session
×You are not willing to be challenged, stretched, or held to a higher standard than you are currently holding yourself to
×You want theory, everything taught here is designed for immediate implementation
×You are looking for overnight success, this is about building something real that compounds over time
×You are not ready to invest in yourself, the women in this room understand that growth requires commitment at every level
×Your heart is not fully in it, the women who transform in this room come in decided, not curious

What Women Say

From the women
inside the room.

Elsa does not just teach you strategy. She rebuilds how you see yourself. I came in at $10K months. Four months later I had my first $85K month. The work is real.
Toni
$10K → $85K month in 4 months
I had been in business for years and could not break through. One event with Elsa and I finally understood what was actually stopping me. It was not my marketing. It was my identity.
Inner Circle Client
Multiple six-figure business
The room itself is unlike anything I have experienced. The women Elsa attracts are extraordinary. Being in that space for two days reset my entire standard for what is possible.
EmpowerYou 2025 Attendee
First $20K month following the event

Video Testimonials

 
 
 

Secure Your Place

Two tickets.
One decision.

You are either in the room or you are in the inner room. Both will change your business. Only one will change everything.

100 seats only. VIP is strictly limited to 30 women. Early Bird pricing closes when seats fill. There is no second round at this price.

General Admission
$497
USD
September 24th & 25th · 2 Days
  • Two full days of live teaching on the main stage
  • All sessions, identity, positioning, content machine, sales, roadmap
  • Two world-class external speakers
  • EmpowerHer bestselling authors celebration
  • Client speaker on podcast lead generation
  • Catered lunch both days included
  • Networking with 100 women building six and seven figure businesses
  • Event materials and workbook
Reserve GA, $497

Questions? DM Elsa directly. · Early Bird pricing closes when seats fill. No exceptions.

The Venue

Hilton DoubleTree
Downers Grove
2111 Butterfield Rd.
Downers Grove, Illinois 60515
United States
September 24th and 25th, General Admission & VIP
September 26th · VIP Only
View on Google Maps →

"Chicago is not just a location. It is a statement. The women who fly in for this event are the women who have already decided. The room reflects that from the moment you walk in."

, Elsa Morgan

Chicago · September 24–26, 2026

The room is
waiting for you.

You do not need more information. You do not need to wait until the timing is perfect. You need the right room, the right strategy, and the decision that changes everything.

The women in this room in September will not be the same women who walked in. They never are.

Reserve My Seat Now

100 seats · Chicago, Illinois · September 24th & 25th, 2026 · VIP September 26th

With Thanks to Our Sponsors and Supporters

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